Four Keys to Picking the Best MLM Business

The best MLM business for me may not be the best one for you. Why? To truly be successful in network marketing you have to be passionate about the products or services your company provides. I may be passionate about a healthy juice product. Maybe you’re not. Your passion is with a travel MLM, for example.

To make it easier to rate different network marketing companies and be able to pick out a good one, here are four keys to help you pick out the best MLM business. These are not in any particular order.

1. How long has the company been in business? There are a lot of “flash-in-the-pan” companies that don’t last even 2

years. A good guideline is about 5 years, but this is just a guideline. If you feel very passionate about a brand new MLM – Go for it! This is just one criteria you can use to evaluate a great company.

2. What is their “Retention Rate?” What percentage of new sign-ups actually STAY on the monthly auto ship program for at least 6 months? The MLM industry “standard” rate is a dismal 15%. Find a company that has a higher – a lot higher rate, and you will know that people actually love and are selling the product.

3. How much competition is there? This is a BIG deal. Why do so many people join network marketing companies without giving this a thought? There are a few “niches” that I personally would stay clear of. And this includes “Juice” MLM companies, travel businesses and cell phone companies. I have nothing against these companies. But why put yourself at a disadvantage from day one? So be looking out for a company with NO competition that has a hot product – and you’ll be looking at the best MLM business!

4. How popular are the products or services? Are the products part of a growing trend or one that is slowly dying? These are important questions to ask yourself as you do your own research. You want to steer clear of a company that has passed it’s upward growth stage and is now in decline. This may have nothing to to with product popularity, but many times it does.

These four keys should help you and enable you to pick out the best MLM business for you. I personally have found the best one for me. It has NO competition, has an outrageous retention rate of 90%, and has an ever growing prospect population of at least 130 million people – just in the USA. My only downside is the company is about a year old.

When you find the best MLM business, you will need a great marketing system to attract the right kind of customers.

Look in the resources below for some ideas that could help you with this. To find out the only company that I will promote for the next 10 years, you will have to look at my blog.

Involved With the Best MLM Business – Fail If You Do Not Do This!

Every day thousands upon thousands of people are approached. In most if not all of these sales pitches, it is shouted out that “my MLM business is the best MLM business out there”…and here is why!

When I say “sales pitches”, I am referring to someone who is currently involved with an MLM and is talking to their friends, family members, and acquaintances about it.

You see, most MLM businesses (even the best MLM businesses out there), ask you to fill out a list of a hundred or so people, give you a script to follow, and want you to talk to these people you are already friendly with. That is fine I guess but…

What do you do when you have finished your list? I mean this is the list of the people in your life you are the most comfortable with! Even if you are successful getting some of these people to sign up under you…

What next?

Here is where everything falls apart. You are led to believe that if YOU can sign up three people and you can teach THOSE three people to sign up three, and those NINE people can be taught to sign up three each…

YOU will be making lots of money!!

That never happens. Most people will give up “way” before that occurs.

Here is why most people fail. Even if they are involved with the best MLM business out there…

“You Need To Treat It Like It Is A Business!!

It takes work and a whole lot of it. Making money will not happen over night. There is a learning curve involved and much to know. You should work your MLM business like you would a part time job in which you probably go to some brick and mortar type building and physically do 12-20 hours a week.

Sadly, the majority of people who get involved in an MLM do not realize this fact. If a person does take their MLM business seriously, there is no doubt in my mind that you will end up successful!

How to Find the Best MLM Business For You – And Maximize Your Chance of Success

It’s the “holy grail of MLM” – the quest for the best MLM business opportunity. I must get this question at least twice a week, either from emails or from my blog. “Dr. Bob, what do you currently think is the Best MLM Business?” The answer is always the same.

It depends.

It All Comes Down To You

You can evaluate an MLM business based on many factors, such as the product line, the compensation plan, the leadership, company plans for expansion, and many others. But more importantly, it depends on YOU and how you “fit” with the business.

Let me explain.

To be successful in any business venture, including MLM you must love what you sell. This is not negotiable. It’s almost impossible to successfully market a product that you feel ambivalent about. If you aren’t 100% sold on your product as something that can truly help your customers, you have no business selling it in the first place and chances are very high you won’t have much success.

What might be the best MLM business for me could be the very worst MLM business for you. For example, I am really into financial education and products that help people get out of debt. I searched and found an MLM company that marketed these types of products and began my research. On the other hand, you may be a health nut and feel very strongly about the value of organic nutritional supplements. An MLM business that markets these types of products would be more suitable to you.

Now It’s Time To Do Your Homework

Once you’ve found a business that sells products that interest you, it’s time to roll up your sleeves and do your homework. You should evaluate the company’s compensation plan to be sure it is fair and equitable. You need to research the company leaders and be sure they’ve have a track record of success in the MLM industry.

Next, take a look at the training and support offered by the company. Here is another example of personal choice when it comes to the best MLM business. If a company primarily trains their members to market using traditional approaches like buying leads, making a list of family and friends, and holding home parties, but you are eager to learn how to market on the Internet, then this company may not be for you.

On the other hand, if the very thought of computers makes your blood run cold, than an MLM company whose training focuses on Internet Marketing would not be a very good fit for you.

The Bottom Line

There is no such thing as the “best” MLM company for everyone. You need to decide what’s important to you and then search for the company that most closely fits your needs. Once you’ve found the best MLM business for you, with products that you truly believe in and a company that you’ll be proud to represent, then your chance of success in MLM greatly improves.

If, however you choose a company based solely on media hype or some review you read on the Internet (usually done by someone pitching their own business), then it’s quite likely you’ll be yelling “scam” when you don’t get the results you desire.